During the month of March many creatives participate in #marchmeetthemaker , which is a way to share with others aspects of their creative process. The first prompt was “story”, which I thought would be nice to share.
W1 Hundred was born out of an interest of textiles, local fibres, and ethical, ecological and historic practices. I started knitting at age 6 and sewing at age 9. Add in an Art diploma and a fascination with natural dyeing, and a business was formed.
As the business progresses, it is interesting to see the challenges created by staying true to core values, especially in a world of mass produced product. However, the core values are the main story: factory free knits, carefully selected materials, natural dyeing, Canadian produced wool, and Canadian inspired pieces. Pieces built out of a belief in quality and process, and pieces crafted to last.